Traditionally, tourists in Sweden have come from the neighbouring countries of Denmark, Norway and Finland. However, in recent times, Sweden has become a much more popular destination with tourists from other parts of Europe; especially Britain and Germany, as well as from countries outwith the continent. But while many tourists restrict their visits to the most obvious destinations in Sweden, such as Stockholm, there are also many less frequented spots of beauty to visit in the country. The city of Gothenburg, for example, offers a range of cultural delights and attractions to enjoy.

Located in the province of Västergötland on the west coast of Sweden, Gothenburg is the second largest city in Sweden; as well as the country’s largest university city, counting some 60,000 students among its inhabitants. Perhaps due to the diverse composition of the city’s population, Gothenburg's cultural offerings are both rich and varied. Its architectural heritage is interesting, dating back to the seventeenth century. Its eighteenth century buildings date back to the time of the East India Company - which made Gothenburg one of the most important trading cities in Europe - while its nineteenth century architecture centres on the main street of Kungsportsavenyn. Today, Gothenburg's architecture is led by figures like Gert Wingårdh, who began as a post-modernist in the 1980s and still maintains a significant sway over the city's architectural developments.

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